spec advertisements

A collection of spec ads I've created to showcase my copywriting skill set.

All content and products advertised here were conceptualized by me, and are not reflective of any larger company goals or campaigns.

nIKE SPREAD

Following in the brand's classic "Just Do It" theme, I chose to pair compelling images with short, direct statements. This technique, supported by its simplicity, provokes deeper consumer contemplation.

TINDER DATING APP ADVERTISEMENT

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mac lipstick ad

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gap online banner spread

The Gap Autumn Fantasies Collection is a fictitious campaign in which a few Fall fashion staples are given fantastical elements as selling points.

NUBIAN SKIN LINGERIE ADVERTISMENT

POTTERY BARN ONLINE BANNER AD

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HAITI TOURISM AD

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